Generative Artificial Intelligence for Business Professionals (GenAIBIZ)

The course provides a comprehensive understanding of Artificial Intelligence (AI) and generative AI technologies. Participants will gain the skills to articulate the core principles of AI, master the creation of text, code, images, video, and audio through advanced generative AI techniques, recognize the potential challenges associated with generative AI, and formulate effective strategies for integrating generative AI within organizational frameworks.
This program is designed to enhance the digital capabilities of professionals, equipping them with the knowledge and tools to leverage AI technologies for innovative solutions and strategic advantage.


Course Objectives:
Fundamentals of AI and Generative AI: Gain a foundational understanding of AI principles and delve into the specifics of generative AI.
Text Generation: Learn to generate compelling text content using AI algorithms.
Code Generation: Explore the applications of generative AI in coding tasks, streamlining development processes.
Multimedia Generation: Harness the power of AI to create images, videos, and audio, expanding the scope of creative possibilities.
Challenges and Strategies: Identify and navigate challenges associated with generative AI, and implement effective organizational strategies.                                                                                                                                                                                                                                                                                                                         

This course is primarily designed for business leaders, consultants, product and project managers, and other decision makers who are interested in unlocking new business opportunities and augmenting existing business processes using generative AI. It’s also a great starting point for any business professionals who want to investigate generative AI solutions for their own individual tasks and workflows.

To ensure your success in this course, a foundational knowledge of business processes and general business concepts is recommended.
Additionally, a basic understanding of information technology resources, including networks and electronic devices, will enhance your learning experience.

Lesson 1: AI Fundamentals
Topic A: AI Concepts
Topic B: Generative AI Concepts

Lesson 2: Generating Text Using AI
Topic A: Identify Text Generation Concepts
Topic B: Solve Business Problems Using Text Generation

Lesson 3: Generating Code Using AI
Topic A: Identify Code Generation Concepts
Topic B: Solve Business Problems Using Code Generation

Lesson 4: Generating Images and Video Using AI
Topic A: Identify Image and Video Generation Concepts
Topic B: Solve Business Problems Using Image and Video Generation

Lesson 5: Generating Audio Using AI
Topic A: Identify Audio Generation Concepts
Topic B: Solve Business Problems Using Audio Generation

Lesson 6: Identifying Challenges of Generative AI
Topic A: Identify Shortcomings of Generative AI
Topic B: Identify Ethical Risks of Generative AI
Topic C: Identify Business Concerns of Generative AI

Lesson 7: Implementing Business Strategies for Generative AI
Topic A: Apply Best Practices for Generative AI in the Organization
Topic B: Evaluate the Results of Generative AI Projects